Author Bio

Andrea Hatfield serves as the Purdue Extension Educator for Agriculture & Natural Resources and Community Development in Boone County. She also serves as the County Extension Director. Andrea has always enjoyed helping others learn, which led her to earning her BS in Agriculture Education and her MS in Curriculum and Instruction, both from Purdue University. Serving as an Extension Educator allows Andrea to continue pursuing her passion for helping others learn, while also utilizing her experiences in working with the public, training volunteers and staff, and managing resources. She enjoys working in partnerships at the local and regional level to provide research-based educational programs. Andrea particularly enjoys working with the Boone County Master Gardeners as their coordinator and serving on statewide teams such as the Purdue Extension Farm Stress Team and Digital Transformation Team. Presentation: Making Sense of Social Media Opportunities for Small Businesses: This session gives an overview of how to utilize social media for your business and provides insights into what small businesses should consider as they seek to expand their digital presence. Receive tips on improving your business’s SEO, learn about tools to test if your social media marketing is working, and determine what social media will work best for your business.